Acknowledging the Lizard
Godin simplifies the concept of the brain's natural fear of rejection as the image of a "Lizard." This "Lizard" gets in the way of the creative process by rejecting socially unwelcome ideas. Godin believes that artists should learn to understand its presence but ignore its influence on the emotions.
Connect
In this section, Godin stresses the importance of social media to make connections with which to learn and spread information. If one can create something that will influence others or change the way they think and share it, a route to success will be created through the Internet.
Make art
Godin believes that anyone who has an interaction with others has the possibility to make something that changes other people. Those who create art have a way of communicate with other people. This can have risks, but overcoming these risks may lead to rewards.
Essay
With all due respect, I do not believe that these blogging exercises are very beneficial to learning about the creative process. I do not agree with Seth Godin's article "Brainwashed" as I feel that his "layers" of reinventing oneself are rested on a misguided belief that the internet and the free spread of knowledge is reason to disregard and scoff at the old way of doing things. I feel that the article oversimplifies the creative drive and its interaction with society by labeling traditional education as "the resistance" and implying that it does no good except to stifle creative impulses. I believe that the education system exists in part to help us to flesh out our creative ideas in a more developed way. The concepts that Godin berates, namely trigonometry and algebra, may seem like they have no practical application in one's life, but it is exactly in the solving of these problems that the mind expands and learns to comprehend its creative impulses in a more mature way. As such, I don't think that reading this article, or understanding its layers, helped my understanding of the creative process. As for the other two blogging assignments, I feel that the first simply rehashed what we learned during the first creative assignment in regards to color, light, and shape, and that the story in the second blogging assignment had little to do with the creative process in general. The story of the wolf seemed more like a psychological self-help story rather than a tale to help overcome creative insecurities.
What I believe would be more helpful to learning the creative process would be to learn more about how the creative people in the industry do their work, such as through "making-of" documentaries and interviews, learning how they get their inspiration. I particularly enjoyed the interview in one of the lecture classes with one of the sound effects creators of Star Wars, which detailed how he found the sources for the iconic sound effects from the films. Listening to the interview gave me insight in how things actually work (or have worked in the past) in the media industry, and this sort of knowledge gives me inspiration to follow my own creative drives, having some kind of understanding as to how others went about the process. I believe that if the blogging assignments dealt more with viewing the creative process itself and writing reflections on it, its secrets and methods of how to go about it would become clearer.
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